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Video ClipEarly on in his career, Eric Meola made a decision that would end up having a profound impact, not only on his own work, but in the way that other photographers viewed their careers: he decided to make stock photography a major part of his career. It was not, he says, an easy or quick decision, but it has altered not only the way he markets his work, but the way that he sees.

"I was very lucky in joining the Image Bank in 1983," he recalls. "Larry Fried, who was one of the two founders, had been--from my standpoint--pestering me for a couple of years to join. Looking back, I was very much against stock because I felt--which has come true today, that stock would cut into the basic advertising assignments."